#45: Nathan Elson is longtime personal friend and mentor of mine, and one of the smartest marketers I know. Nathan took me under his wing early in my career, and I’m incredibly grateful because the leadership and marketing principles he taught me back then profoundly shaped who I am and set the trajectory that led …

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#44: Claire Pelletreau is a Facebook and Instagram ads expert and host of the Get Paid Podcast. In this episode we cover how to run paid ads to grow your email list, what is and isn’t working in facebook ads today, and the three biggest mistakes rookies make when running their first ads. If you’re …

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#43: Tamsen Webster shares how to overcome the marketers paradox, what is the one fundamental human need that should guide all your messaging, and how to get your audience to take lasting action that will turn them into lifelong customers. If you’re the type of person who wants to fundamentally shift your messaging to get …

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#42: Chris Ducker is widely considered the expert on building a personal brand as an entrepreneur. He’s the best-selling author of two books, Virtual Freedom and Rise of the Youpreneur, and has helped entrepreneurs all over the world become the go-to leader in their industry by building a thriving personal brand online. Now, you may …

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#41: Ann Handley, best-selling author, Founder of MarketingProfs, and the world’s first Chief Content Officer, explains how she uses her email newsletter to create an intimate connection with her audience and organically grow a list of loyal fans. Ann also shares why she doesn’t use lead magnet opt-ins for her newsletter, what the biggest mistake …

The Intimacy of Email Newsletters, with Ann Handley Read More »

#40: Luisa Zhou shares how she was able to transition from an employee to a full-time entrepreneur with a thriving 7-figure business. Luisa also gives us the exact strategy she used to find her first few clients and figure out what to offer them, as well as the advice she would give herself if she …

Employee to Entrepreneur with Luisa Zhou Read More »

We support the Black Lives Matter movement and stand with all who oppose racial injustice and inequality. Resources Scaffolded Anti-Racist Resource Bryan Stevenson’s TED Talk List of Black Female Creators Donate to Black Lives Matter Donate to NAACP

#39: Jay Baer shares how to create Talk Triggers that will turn your customers into volunteer marketers who will grow your business for you. Jay is a Hall of Fame Speaker, a New York Times best-selling author, and the most inspirational expert on Marketing, Customer Experience, and Customer Service. Jay is also the President of …

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#38: Joe Hawley shares his journey of transitioning from his dream career as a professional football player to becoming a full-time travel blogger. What I love about Joe’s story is that he didn’t let expectations of others hold him back, and instead he stepped out into the unknown and discovered a life that was much …

From Pro Athlete to Full-Time Blogger with Joe Hawley Read More »

#37: Brian Ford, host of the Self Improvement Daily podcast, shares how he was able to organically grow to 2.5 million downloads through showing up and serving daily. Brian digs into the key strategies and tactics that helped him gain traction really quickly, why building relationships is more important to him than ROI, and where …

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